January 17, 2020 The Newspaper Serving LGBT Los Angeles

Sephora Offers Transgender Makeup Tutorials

Sephora is continuing its mission of inspiring fearlessness among clients with the introduction of “Bold Beauty for the Transgender Community,” a new, complimentary in-store class offering for individuals who identify as transgender or non-binary.  The class is part of Sephora’s ‘Classes for Confidence’ program, which includes a series of beauty workshops geared toward

inspiring confidence and fearlessness in individuals facing major life transitions. It is one of four programs that comprise Sephora Stands, the retailer’s social impact and sustainability initiative.

Beginning in June 2018, this 90-minute interactive class will enable clients of all gender expressions to discover techniques and skincare or makeup products that aid in the discovery of their own personal beauty style. Taught by Sephora store instructors, some of whom have their own personal gender journey, each class is designed to help participants feel beautiful and confident through a specialized class curriculum.

“Sephora Stands is dedicated to supporting diversity and inclusion in all of its social impact programming. We stand with all members of the LGBTQIA+ community and are committed to providing these individuals with the tools they want to feel confident and beautiful every single day,” said Corrie Conrad, Head of Social Impact and Sustainability for Sephora. “At Sephora, we believe beauty is yours to define, and ours to celebrate. We are honored to be a beacon of support and a part of each beauty journey through our new class offering.”

“Bold Beauty for the Transgender Community” classes will be available throughout the country in participating stores, and all friends, families and allies are welcome to join. For those unable to attend a class, Sephora Stands’ YouTube channel will offer several how-to video tutorials, led by Transgender Sephora Beauty Advisors, to serve as additional resources for LGBTQIA+ community members.

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