October 15, 2021 The Newspaper Serving LGBT Los Angeles

Financial Uncertainty of Long Beach Pride

Festival officials hope to bounce back after significant financial losses since 2014. 

By Jorge Paniagua

Since 2014, the Long Beach Lesbian and Gay Pride Festival & Parade has seen a significant drop in revenue. It reached an all-time low during 2017’s event — records show that the festival saw a loss of $96,687 that year, as reported by the Long Beach Press Telegram

The two-day event, aimed at embracing members of the LGBTQ+ community and upholding queer pride, features live music, community events as well as food and drinks for all attendees. However, ticket sales have steadily declined since 2014 while the cost of entertainment for the event, as well as festival amenities, have only increased. 

Long Beach Pride Festival leaders have since asked Long Beach City Officials for financial assistance for this year’s pride event. Last year, Second District Councilwoman Jeannine Pearce mentioned she is looking for ways to lower the city’s fees imposed on Long Beach Pride — citing that she is looking at giving this year’s event a break on parking which, according to the Long Beach Press Telegram, racked up costs of over $25,000 during the 2017 festival.

The 2019 festival will focus on celebrating the 50th anniversary of The Stonewall Riots, a defining moment in the history of LGBTQ+ rights. Aside from new entertainment and theme, many aspects of the event, run by non-profit organization Long Beach Gay and Lesbian Pride, will remain the same. For example, tickets will remain $20 and the event will be still be held at Marina Green Park and Rainbow Lagoon along Shoreline Drive.

“The future goal is to have business partners who will assist in financially securing entertainment artists that are not currently within the scope of our budget,” Long Beach Lesbian and Gay Pride, Inc. President Denise Newman told the Pride L.A.

At this year’s event, two stages will be sponsored by corporations in an attempt to soften the festival’s costs. The Nissan Stage, sponsored by the Japanese car manufacturer, will host an array of djs and artists including musician Aina Brei’Yon as the headlining act. The other stage, sponsored by Mexican beer company Estrella Jalisco, will feature Mexican singer Pablo Montero as the stage’s lead act, according to a post by Long Beach Pride’s official Facebook page. 

The last time the event pulled in profit was during 2016’s event. Figures for the 2018 event have not been released. In 2016, the event pulled in $47,887. Fees imposed on the event by the City of Long Beach have steadily increased — from $140,000 in 2014 to approximately $180,000 last year, as reported by The Long Beach Post. These city fees include permits, parking and law enforcement. 

“Many local pride organizations are supported by city officials who graciously waive permit fees, as well as support fees from local law enforcement and fire,” Newman said. “Unfortunately, because of [Long Beach]’s ‘charter,’ the City of Long Beach is not permitted to provide financial assistance to LBLGP., Inc.”

The decision for city officials to place more economic support behind the 36th annual event has seen approval from leaders apart of prominent Long Beach staples such as Dale Warner, owner of Hamburger Mary’s and The Long Beach LGBTQ+ Center, as reported by the Long Beach Post. 

“By partnering with local business, we can defer some of the costs of putting on our two day event,” Newman said. “It is also a wonderful way to highlight businesses who have become inclusive and welcoming to the LGBTQ+ community.” 

The Long Beach Lesbian and Gay Pride Festival & Parade, will take place from May 18-19. For more information, visit the website at longbeachpride.com.

Councilwoman Pearce was not available to provide comment for The Pride L.A. regarding this issue. The story is still developing.

Related Posts

Minor League Star Kieran Lovegrove Comes Out As Bisexual

October 15, 2021

October 15, 2021

Minor league and MLB prospect baseball star Kieran Lovegrove has publicly come out as bisexual. Lovegrove opened up about his...

Los Angeles LGBT Center Opens New Facility In South Los Angeles

October 15, 2021

October 15, 2021

Los Angeles LGBT Center has opened a new facility in South Los Angeles to serve the health needs of LGBT...

AIDS/LifeCycle Kick Off Ride

October 11, 2021

October 11, 2021

AIDS/LifeCycle is kicking off it’s 2022 training season to end AIDS on October 16th.  Riders can sign up for the...

WeHo Spreading The Word About Extended Residential Tenant Protections

October 11, 2021

October 11, 2021

County of Los Angeles extension of residential tenant protections will apply to West Hollywood residential tenants through January 31, 2022. ...

National Coming Out Day In Pasadena

October 11, 2021

October 11, 2021

Celebrate National Coming Out Day in Pasadena Memorial Park for its annual celebration. Pasadena Public Health Department, Pasadena Public Library...

WeHo To Support Cleanup and Wildlife Rescue Efforts After Orange County Oil Spill

October 7, 2021

October 7, 2021

The City of West Hollywood Activates ‘West Hollywood Responds’, a program to encourage donations to support cleanup and wildlife rescue...

WeHo to Recognize October as Domestic Violence and Intimate Partner Violence Awareness Month

October 7, 2021

October 7, 2021

The City of West Hollywood has announced that it would recognize October as Domestic Violence and Intimate Partner Violence Awareness...

Restaurants In WeHo Showcase Delicious Specialties For dineL.A.

October 7, 2021

October 7, 2021

The City of West Hollywood’s restaurants showcase delicious specialties for dineL.A, a twice-annual event with participating restaurants offering special prix...

UCLA Study Suggests Nearly Half of LGBT Renters Behind on Rent Fear Eviction Within 2 Months

September 29, 2021

September 29, 2021

By Susan Payne According to a recent UCLA study, nearly half of the LGBT renters in the United States who...

OUT On The Mountain At Six Flags Magic Mountian

September 29, 2021

September 29, 2021

Six Flags Magic Mountain celebrated LGBTQ Pride with its annual OUT on the Mountain event on Friday, September 17th.  Out...

WeHo Will Host Four Rent Stabilization Ordinance Educational Seminars

September 29, 2021

September 29, 2021

The City of West Hollywood will host four Rent Stabilization Ordinance educational seminars in October 2021 — two aimed at...

The Los Angeles LGBT Center & Gochis Galleries Announce Collaboration With Art Division

September 29, 2021

September 29, 2021

The Los Angeles LGBT Center’s Advocate & Gochis Galleries announced a collaboration with Art Division.  Art Division is a community...

WeHo’s New Mayor And Mayor Pro Tem Sworn In

September 28, 2021

September 28, 2021

The City of West Hollywood has sworn in its new Mayor and Mayor Pro Tempore.  Lauren Meister was sworn in...

24-Hour Fitness WeHo Location Closing

September 28, 2021

September 28, 2021

24-Hour Fitness in West Hollywood, popular to local residents in the WeHo area, is set to close on November 30th...

Elvira Shocks Fans By Coming Out Of The Closet

September 28, 2021

September 28, 2021

Just in time for Halloween, the spook queen herself, Cassandra Peterson, a.k.a. Elvira, has come out of the closet.  In...