June 17, 2021 The Newspaper Serving LGBT Los Angeles

Crimson & Clover Studio De-stigmatizing Sex Through Humor

Crimson and Clover Studio is an online retailer that sells goods to invoke laughter and destigmatize sex through humor featuring many LGBTQ items for pride month. 

Founder Rachel Khona, a woman who grew up in an Indian household where sex was taboo says, “I created Crimson and Clover Studio a) because I like to laugh and b) I want to make others laugh too. I also wanted to destigmatize sex through humor. Sex is kinda funny, isn’t it? Crimson and Clover Studio is irreverent, fun, sassy, silly, and funny and most importantly meant for everyone.”

Crimson and Clover Studio’s website features an array of kitschy-quote emblazoned goods ranging from apparel to accessories and home/office goods. With pride month right around the corner you can find a perfect gift for your LGBTQ+ friends and allies. 

When speaking about her childhood Khona admitted she didn’t have an ideal childhood. Growing up in a strict Indian household with a bipolar father and parents who were constantly fighting, she learned to find humor in the little things. 

“The only thing that got me through it all (besides my dog Sparky, RIP), was humor” says Khona. “I would crack jokes constantly making fun of everything and everyone including myself, much to my parents’ chagrin.”

In her adulthood she found the opportunity to travel the world gaining self confidence and became a writer. 

While watching an episode of Oprah “learning to become her best self” it dawned on Khona that she should take the large amount of sassy quotes she saved on her phone and turn them into greeting cards. That is how Crimson and Clover (named after the Jimmy Eat World song “A Praise Chorus”) was born. 

Taking global warming into consideration and wanting to be environmentally conscious,, Crimson and Clover Studio is committed to minimizing its environmental impact  as the company grows. 

To mitigate the effects of shipping they offer carbon offsets with every purchase via Offset + Pachama. Offset combines industry data with data from businesses on Shopify to determine how much CO₂ emissions your shipments release into the atmosphere.

All of their apparel such as tee shirts are eco-friendly and sweatshop free and their apparel manufacturer uses solar energy, skylights, and LED to power it’s operations.

Crimson and Clover packaging is also plastic free. Cartons are made from a percentage of recycled content, which is recyclable. Their warehouse recycles between 80-100 tons of corrugate a year as well as 8-10 tons of clear plastic shrink wrap a year.

You can find Crimson & Clover products throughout certain stores in Los Angeles as well as online. 

Visit their website https://crimsonandcloverstudio.com

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